In Partnership with |
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| The Business Growth, Innovation and E-Business - training courses | |
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Course 1 - Building Solid Foundations TMB Training Workshops The training comprises 4 x 1 day workshops, each day reflecting the main rungs on the e-adoption ladder – Inform, Automate, Integrate and Re-invent. Over the 4 workshops the entire TMB knowledge syllabus is covered and examples/cases studies used to illustrate the applications and business benefits of using the technologies. In addition to this the workshops focus on communicating and explaining the processes necessary for the application on ICT to business in line with the performance standards defined in the main units, and reference TMB website and other tools, which could be used to help. Exercises are used to allow delegates to think through how they might help businesses apply the technologies for business benefit. The exercises also give delegates practice at applying the processes defined in the performance standards to business situations. The programme uses powerpoint presentations, video clips, case studies, examples of web sites and group learning exercises to communicate key learning points
The workshops are for advisers/consultants seeking TMB accreditation as well as existing advisers wanting to get an update and refresh. In addition there is a version of the training suitable for SME companies. A full training pack is also available comprising participant guides, leaders (instructor) guides, presentation materials, case studies and video clips. |
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Module
1 - Building Solid Foundations  |
| (i) ICT and the changing
business landscape. ICT and its impact on industry structures (ii) ICT essentials - components of an internal network (PCs, servers, routers, etc) ; the internet, intranet and enabling external communications. Basic e-infrastructure and examples of specific configurations. (iii) Internet for research - search engines, bots, newsgroups, major sites and sources (iv) Internet for communications - e-mail, messaging, 'chat', videoconferencing (v) A framework for applying ICT to business - The BICT planning process. Relevant TMB website tools (vi) Websites - different types, resources to build and maintain, using unique aspects of internet to build effective sites - the key principles - 4 C's. (vii) Basic traffic generation techniques - search engine positioning, domain names |
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Module
2 - Automating Business Operations |
| (i) E-commerce - what it
is and the options; b2b, b2c. The different levels of integration
from e-mail ordering to complete integration of internal systems and
processes (ii) Different suppliers and different options - DIY, ASP, One stop shops, electronic malls and on line stores (iii) Payment options and security considerations - on line authorisation, secure servers. Security issues and strategies. Firewalls, virus protection. Different services and options (iv) B2b trading and extranets - examples. E-procurement (MRO) (v) Relating business objectives and strategies to ICT applications. Cost reduction, business development, people strategies. Tools and approaches and relevant TMB web site tools (vi) Integrating the web server with internal systems - options and issues. (vii)Internet marketing techniques for e-commerce sites - Affiliation; linking on-line and offline marketing |
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Module
3 - Integrating Business Functions and the Value Chain
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| (i) A framework for applying
the internet to business - for cost reduction and business development.
Prioritising applications. (ii) People applications - from personal productivity to knowledge management. (iii) Automating transactions with customers and suppliers - the different levels of integration. Use of extranets. (iv) Integrating different business operations with external trading partners (v) Using the internet for customer service - different applications and benefits (vi) Proactivity with out customers and customer relationship management (CRM) (vii) A framework for successful ICT projects - analysis, planning, implementation and control. Relevant TMB web site tools to help |
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Module
4 - Business Transformation and New Business Models |
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(i) The key principles of the internet for business innovation
and transformation - zero gravity, personalisation, community |
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| Course 1 - Building
Solid Foundations Course 2 - Automating Business Operations Course 3 - Integrating Business Functions and the Value Chain Course 4 - Business Transformation and New Business Models |
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Please contact us for more details -call Jan Klin - 01928 78100 or e-mail: jan@janklin.com |