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Archive for March, 2005

Lesson 1: Understanding how you currently perform with search engines.
By admin Mon 21 Mar 2005

Its always good practice to work out where you are now before planning for any improvements.
At this stage we are going to check out two things:
1. Your current exposure to the major search engines2. Your current performance with your major keyphrases with the major search engines
1. The first question is whether or not you [...]

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Archive for March, 2005

Q&A Spot : Optimising for Foreign Languages
By admin Tue 15 Mar 2005

Question:
I’m a manufacturer of a wide range of industrial fasteners and wish to target specific European countries with my products (notably Germany and Holland). How far do I need to go in terms of translating my site from English and ensuring people in these countries carrying out searches in their own language can find me? [...]

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Archive for March, 2005

Search Engine Optimisation (SEO) – A DIY approach.
By admin Mon 14 Mar 2005

Whether you decide to do this yourself, or get someone to do it for you, it probably represents the best return on investment you will get in online marketing.
The postings on the blog will give you all you need – approaches, tools, resources, know how – to enable you to do it yourself. If [...]

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