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The institute IDM Fellow

Monthly Archives: July 2005

Q&A Spot: Google versus Overture Ranking

Question: With Google AdWords I am towards the top of the list first thing in the morning then I disappear even though I’ve still got credit in my account. Why does this happen? Also, even if I bid the top … Continue reading

Posted in 2005 | Leave a comment

Lesson 4: Success in ‘Pay Per Click’ Search Marketing

Were taking a break from the Search Engine Optimisation process this month and, by popular demand, we’re taking a look at how to make ‘pay per click’ advertising a success. PPC is becoming huge for small to medium businesses. We … Continue reading

Posted in 2005, Old Lessons | Leave a comment