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Archive for June, 2008

Are you optimised for Google’s second page?
By Jan Klin Mon 23 Jun 2008

Its a well known statistic that around 90% of clicks happen at the first page of Google (more for some keywords) and that around 3%-4% happen on page 2.
What that means is that by moving from page 2 to page 1, in broad terms, you will increase your visits twenty fold! – and in some [...]

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Archive for June, 2008

Google Base SEO – A free tool for you
By Jan Klin Thu 19 Jun 2008

The virtues of successfully optimising for google base are well known to you. (Here’s a couple of striking examples Plumbnation and Copiersforsale).
One of the keys to ensuring you are optimised and stand a good chance of grabbing the top positions is firstly that you need a XML feed which you can resubmit regularly (lets say [...]

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Archive for June, 2008

Optimising for Images and Photos – Image SEO
By Jan Klin Thu 19 Jun 2008

Why bother optimising your images and photos? There are two good reasons – one is that ‘image search’ is growing rapidly (see the Hitwise graph below) and on Google is now the number one vertical search option second only to Google’s main search.

The other is that with Google Universal Search images will quite often [...]

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Jan Klin & Associates, Charnwood, Hollow Lane, Kingsley, Cheshire, WA6 8EF Tel. 01928 788100

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