In addition to the ‘title’ tag we optimised last time, there are a few other important tags which need our attention. What follows is instruction on how to structure the rest of the tags for your homepage – although these … Continue reading →
Here’s a tool which will allow you to see any web page as a search engine spider (bot) will see it. So, its useful to see if your metatags are getting picked up properly and also how much of your … Continue reading →
Hopefully you have now got some keyphrase rich copy produced for your homepage. Good SEO is about aligning the keyphrases people search for to both your on-page copy and the associated metadata. (Metadata being the behind-the-scenes code the search engines … Continue reading →
We’re now ready to start the optimisation process. We’ll start with your homepage. Of course its necessary to optimise all pages you want rankings for and we’ll come to that later. The homepage is a bit of a special case … Continue reading →
In a previous lesson we have shown you how to set up a Google account. One of the main factors of ongoing SEO is to track the progress of your website. This needs to be set up from day … Continue reading →
If you would like to run this seminar for yourselves or your clients – or would like to attend a forthcoming event please get in touch: tel: 01928 788100 email:jan@janklin.com Online Marketing 2010 From Social Media Marketing to SEO Online … Continue reading →