QUESTION: My rankings have gone haywire, I use to get top ranking on phrases like ‘sales recruitment’ and ‘specialist sales personnel’ and now I’m nowhere to be found. My web designer says its something to do with Jagger (I know … Continue reading →
So, I’ve shown you how to generate the best keyphrases, how to identify spidering issues, how to structure your metadata and how to write visible keyphrase rich copy -is that it? Will that get me top rankings? Quite often, but … Continue reading →
QUESTION:I need to get my site optimsed quickly – so I cant really wait for each of your lesson posts. Do you offer courses or workshops for this?Andrea Diggle, SmallWorld Touring Holidays, Skipton ANSWER:Yes, there are one day courses ( … Continue reading →
We’re going to finalise our discussion on optimising ‘on page’ factors this month. If you implement this lesson, along with the previous lessons, you should start getting really good rankings. Next month we’ll discuss ‘off page’ factors to add icing … Continue reading →
A DIY APPROACH TO TOP SEARCH ENGINE RANKINGS Nothing exists …..until it is communicated ….. David Ogilvy How effectively is your web site communicated? Businesses have their sales multiplied by getting top rankings on Google. Here is your opportunity to … Continue reading →
Previously we have discussed the importance of finding good keyphrases for attracting potential buyers to your site. Having found them the question is what do we do with them. Many of you will know the importance of building good content … Continue reading →
QUESTION:I have been doing the keyword analysis along the lines of the last lesson and have found some really good keyphrases which I’m sure will help my business. One thing occurred to me whilst I was doing this. We have … Continue reading →
QUESTION:I suspect I know the answer to this, but here goes anyway.I have been optimising now for around six months and have achieved some impressive results. I’m always in the top 5 on all major engines for the most effectice … Continue reading →
More on keywords now folks.We’ve discussed this before in Lesson 3 but its such an important factor in bringing you the right traffic ( and hence more business ) that I’m going to outline a more scientific approach to getting … Continue reading →
Question: With Google AdWords I am towards the top of the list first thing in the morning then I disappear even though I’ve still got credit in my account. Why does this happen? Also, even if I bid the top … Continue reading →