Lessons:
- Essential Pre-requisites
- Google Webmaster Central
- Keyphrase Analysis 1
- Homepage Optimisation - 1
- Homepage Title Tag
- Optimising other Metatags
- Link Building - 1
- Optimising Inner Pages - Keyphrases 2
- Checking and monitoring your Positions plus Google analytics
- Link Building 2
- Local Search
- International SEO
Events Summary
In Partnership with:
Search Marketing for Business Success
This powerful event will give you all the tools you need to appear at the top of search lists and generate new sales.
Search is now the number one activity on the web, and its use in online marketing is set to grow fourfold over the next 3 years. Make sure you get seen; make sure people buy your products and services.
DURATION: 1 hour and 2 hour versions
Web Strategies for Wealth Creation
This workshop focuses on the new ways in which we can increase sales and tap in to substantial additional revenue streams on the internet.
With a 70% increase in e-commerce last year it's clear some companies are profiting enormously from the internet. What do thesecompanies do that others don't?
Essentially they exploit their core skills, what they are good at, in new and innovative ways by using some of the internet's unique features to make their website a powerful marketing tool.
DURATION: 3.5 Hours
EBusiness Essentials
This fast moving 1 day event will provide you with an overview of all the technologies you should know about to help bring you success.
From wireless and mobility, through to ecommerce and setting up effective websites, and then on to on line marketing – thisaction packed event is ideal for the busy business executive wanting an overview of all the latest internet and communications technologies.
DURATION: 1 Day